Jeffrey Fabian

One Pager

4 min read

NOTE: This is an adjacent draft version of this one pager

One Pager

Content (Blog)

Hello world again

A written home for my personal journey towards “financial security”

  • Personal: journey toward my take on “financial independence” / wealth, + evolving emotional / family relationships
  • Practical: actionable advice; ie concrete skills + practicing emotional intelligence
  • examples:
    • emergency fund + creating space for intentional spending (fun and/or investing without fear)
    • savings (spending) buckets + intentional spending
    • fund investing + long term thinking
    • diversification (investments, sources of income) + recognizing (im)balance (sources of joy/excitement

Value Propositions

  • For myself
    • Journal in unpacking recurring themes in my life
    • Helps me build internet credibility & following — without giving into a status race via social media
      • Affiliate marketing channel
  • For others
    • Thoughtful content about money
    • Grounded & transparent advice
    • Reasonably trustworthy because I’d be a registered financial advisor
    • Creates an emotionally-conscious community around build wealth

How Money Can Be Made

  • Buy related things (affiliate revenue and/or indirect benefits)
    • Kubera (subscription credits)
    • Robinhood
    • Coinbase
    • Betterment
    • Personal Capital

Sustainability & Growth Strategy

Automation Opportunities

  • Experiment: automate social media content creation with AI
    • faceless content (ideas: generate quotes visually for IG, create tweet threads with GPT from long form content)
  • automate business metric management with zapier, Cron jobs, etc
    • Social media engagement metrics (Twitter API,
    • Notion charts for visualizing
    • Summarize weekly success + give feedback for what to do differently
    • Notification emails

Invest

A simple, personal and effective crypto investment portfolio manager

Value Propositions

  • For myself
    • Managed & automated accounting
    • Self-serve deposit/withdrawals
    • Create consistent, recurring revenue
    • Reduce need for external-facing management tool (Kubera)
  • For others
    • Self-serve deposit/withdrawals
    • Centralized performance views
    • Transparent transactions

How Money Can Be Made

  • RPL Rewards

    • Initial Approach : worked to get folks comfortable with the idea of staking (where I don’t take a cut of their rewards) and “borrowed ETH” wasn’t as much of a factor to determine profitability.
    • Protocol/Market changes have necessitated, a shift in this strategy
      • Bond curves didn’t exist before! They really put us in a great position~~
      • RPL is both too inherently volatile and, when taking competitors into account, is far more burdensome than it is helpful
      • eg unpredictability of staying above cliff, need to consider initial capital depreciation, token inflation, etc~~

  • ETH Staking Take Rate

    • Rejected because a direct “take rate” adds complexity to explaining the value prop and puts the onus on 2G members to calculate the impact

  • SaaS (Monthly/Annual)

    • Rejected based on overall negative sentiment when floating this idea to 2G members

  • Tiered Commission Rate Cut

    • As NO, I take a dedicated % of rETH commission — across all 2GI members, with better tiers getting the lower cut
    • RPL will still be relevant but more-so serve as optional capital used to determine ETH commission “surplus” eligibility
    • Like before, my principle here is “own your risk” — both on the upside and downside.

  • Financial Advice Consultation a

    • Asset Bundles (Templates)
      • financial plan one-pager
      • roadmap
      • (crypto) market research, investment research (annual doc)
    • Solopreneur Service Bundles
      • business accounting / bookkeeping
      • business plan modeling

Sustainability & Growth

  • Financial
    • Staking
      • Deposits are naturally sticky
      • Tell people to spread the word — eventually can pilot this as a referral program of sorts
    • Advising
      • App can serve as a marketing opportunity (support avenue)
  • Personal
    • Challenge and grow beyond social anxieties through meeting people, building a relationship, cultivating trust
    • Experience

_ _

— IMPLEMENTATION DETAILS BELOW THIS LINE —

  • Authentication
    • Passwordless login
    • Whitelisted email ONLY
  • (Client) Dashboard
    • Balance
    • Transaction history (ETH, USD)
    • Staking Stats
      • Total staked (effective %)
      • APR (30d)
  • Wallet(s) → use Family connect kit?
    • Node Wallet (Rocketpool, TVL)
    • Minipools (Unclaimed ETH from withdrawals)
    • Withdrawal Address (Claimed ETH/RPL)
      • This is what I want to set to a 0xSplit address
      • ETH should be split according to effective stake
      • RPL goes to my personal account and/or is restaked
    • Connected wallets (if any used for auth + manually connected)
    • Claim Button
      • A) claim and send ETH to self-custodial wallet
      • B) claim and send USDC to self-custodial wallet

** Research & Thoughts on liquid staking as a buffer when full node ETH min not met?

  • Pros: yield (can choose to further subsidize recipients and/or have it be a source of revenue)
  • Cons: liquid staking is much riskier than holding reserves

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